Thee folks are great.
Won't be going to Madison anytime soon.
I've never dealt with a business that takes more pride in customer service than Yellow Jersey.
In any case, don't expect to find a large selection of the latest gee-whiz plastic/carbon race bike at Yellow Jersey from the big-box manufacturers. But if you're looking for an around-the-town bike, a touring bike, tandem bike, or high-quality road bike that will stand the test of time and ride like a dream, definitely check out Yellow Jersey. The customer service is second to none. The owner has been doing this for 40 years and knows everything, is honest, and is fair. The mechanic is the best I've dealt with and can service anything.
The sticker prices of their own products don't stop them from respecting you and what you can afford. I found this out, when I took my bicycle in for service.
Great pricing
OMG
If any store can be a mystical magical place, this is it! I have an old bike I bought for $5 that needed a new tire. My husband said no one would service that "piece of junk." I know nothing about bikes, I just love to ride mine back and forth to work. The owner (?) wasn't the least bit condescending. He was professional and polite. Even though he was wearing a charming dress suit, he carried my bike into the shop (kinda heavy, 80's Schwinn), and repaired it for less than $17. He was extremely knowledgeable and my jaw dropped as I looked about the shop. He never tried to sell me a new one, but, but just for kicks he let me lift an Italian carbon fiber bike and it was unbelievable. The vintage bikes and the stories to go along with them were also a treat. You won't regret stopping in, this is a unique and wonderful shop!
The 2 guys that run this shop are the best of the best. If your looking for old school parts, they have them or will find them! They are also top notch mechanics with lots and lots of experience. I took my bike all over trying to figer out the gearing and they were the only ones who could figure it out. They also have very reasonable with prices and will save you allot of money! TAKE ANY BIKE HERE AND IT WILL BE FIXED FAST AND RIGHT
Quick, pleasant and educational people run this store.
I would recommend taking a detour in this store.
The owner and tattoo man are very pleasant in conversation.
I'm a bike guy. I have many bikes and in my years I've bought several fancy, expensive, carbon-fiber bikes from the likes of other Madison area stores like Machinery Row, Williamson, Budget, etc. My taste in bikes has refined to the point where I prefer riding high-end steel bikes.
The knowledge and care.
The store was an old bank, converted into a bike shop.
Yellow Jersey Ltd is a US Bicycle Store based in Arlington, Wisconsin. Yellow Jersey Ltd is located at 219 Main St, Arlington, WI 53911, USA.
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